Let's Help You Turn Customer Insights Into Sales Assets

“I spent a good part of my career in sales. I started an MSP (Managed Service Provider) business after a few years in an executive role with Coca-Cola. And after exiting that business, I focused on coaching other MSP businesses. Since I have a reasonably good following on LinkedIn, I’ve found that it is a great source for lead generation. But my website copy, at best, was like an ugly stepchild of my business. I knew using the right words on my website would lift my business by improving conversions. That's when I got introduced to Karthik. I interviewed him on my podcast, and I liked the insights he shared and the feedback he gave about my website copy. His solid marketing and copy chops and extensive SaaS and tech background experience in the North American market greatly influenced my decision to work with him. The results exceeded expectations! He invested significant time interviewing my clients, involving me in every step. And he showed me how every word on my final website reflected my customers' words. I cannot wait to engage with him as we scale the business!"

"I worked with Karthik to write the sales page for a new membership launch. But rather than just getting Karthik to write the copy, I wanted to experience the process, too. So we worked out an arrangement so I could see how he writes copy. To see Karthik's copywriting process is AMAZING! I watched him write my sales page LIVE over four sessions spread across four weeks. Surprisingly, he only wrote a few words for the first two weeks. Instead, he reviewed recorded sales calls and scripts and saw things I didn’t see. Finally, he showed me how every word on the sales page was because of something he observed in the sales calls or customer interviews. The process is very scientific, and they couldn’t go wrong. If you need to boost your sales, GRAB him to write a sales page or VSL!"