In this episode Katie King talks about her journey from being a marketer to becoming an entrepreneur in her 40’s, and how continuous learning and starting with a small team helped her build a successful digital agency and a speaking career.
Katie King is a published Author, Keynote Speaker and Consultant on marketing, Artificial Intelligence (AI) and digital transformation.
Katie has over 30 years’ of consulting experience and has advised many of the world’s leading brands and business leaders, including Richard Branson/Virgin, o2, Orange, Accenture, PA Consulting, Huawei, Arsenal Football Club and Harrods. She is the CEO of digital agency Zoodikers, and CEO of a boutique management consultancy AI in Marketing. Katie is a former director of Text 100, part of the Next Fifteen Group Plc.
Katie was recently appointed to the UK Government All-Party Parliamentary Group (APPG) task force for the enterprise adoption of AI.
She is the author of Using Artificial Intelligence in Marketing: How to Harness AI and Maintain the Competitive Edge, published by Kogan Page in February 2019
Katie talks about a lot of things in this interview. Here are specific things you’ll learn:
and so much more!
Katie’s interview is available in audio.
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Special thanks to Katie King for taking time to join me this week!