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Is podcast guesting on your to-do list?

Maybe you have already given it a try. As business owners, we are always in the look out for ways to get more customers. You have some of the best products or services, and you just want more of the right people to look at your wares. A greater exposure entails a greater chance of making more sales and more clients. And you tried podcast guesting. You started pitching podcasts, but you don't hear back.

Don't do it the wrong way.

When I first started doing outreach to be on podcasts I struggled. Which podcasts should I pitch? What are the right podcasts I should be reaching out to? How to pitch them? What to do when I don't hear back from the hosts?

You need to optimize your time.

If you have been where I was with, your frustrations are understandable. That's why I invited my friend Alex Sanfilippo from PodMatch and to join us in this episode. I've known him even before he started PodMatch, and I know he has a genuine interest in solving problems podcasters face. Two years ago, he started PodMatch, and ever since, he's been having a ton of conversations and research on how to help podcasters find the right guests (and guests find the right podcasts).

In this episode, I ask the exact questions you will want to ask him. And he shares some very good tips that can not juss save you time, but also get you on some podcasts right this week!

Please join us in this episode. Goes on for about 35 minutes unlike most of our episodes (~20 min). But it's valuable. See you inside!

Alex Sanfilippo


Alex Sanfilippo is the host of the top-rated podcast called Podcasting Made Simple. He is also the founder of, a software company focused specifically on the podcasting industry. Alex and his team have created popular services like PodMatch, a service that matches podcast guests and hosts together for interviews, and PodcastSOP, a project management tool that helps podcasters keep up with their episode releases.

Signup for PodMatch: (full disclosure, this is an affiliate link)

Download the Launch Plan Workbook (Alex's strategy included):

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