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DYT 067 : Understanding People using Mental Models | Indi Young

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In this Focus Forty episode, I speak with Indi Young, a freelance problem space researcher and empathy consultant, to talk about Product Mindset, mental models, undertanding other people and the future of products. She was co-founder of the UX agency Adaptive Path.

Who is Indi Young?

Indi Young is a freelance problem-space researcher and empathy consultant in the technology world. She helps organizations understand the people they support as humans, not just as “users.” She was co-founder of the UX agency Adaptive Path. Indi has authored two books, Mental Models and Practical Empathy, writes on Medium, and has a newsletter. She also teaches remote and in-person workshops and hosts learning and community on her website.

What you will learn – Mental Models and more!

  1. What are the 3 things Indi thinks is important for Product Makers to be good at?
  2. Indi explains what a Mental Model diagram is.
  3. How does Indi see the notion of products change in the next 5 years?
  4. The evolution of the roles of a Product Manager / Designer
  5. Indi’s advice to Product Makers

To be continued in the next episode…

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Getting Started & Resources

  • […] recognize when they are trying to solve the wrong problem and pivot. Our conversation continues in episode067 exploring the how to address the needs of what shows up in a tower in a mental model diagram, which […]

  • […] Honesty and the ability to say “I don’t know” – Indi Young in episode66 and episode67 […]

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